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Population Services International is the global leader in health social marketing, working in 69 countries to improve health outcomes in child survival, malaria, family planning/reproductive health, and HIV prevention. In Liberia, PSI (PSI/L) has ongoing programs in Water, Sanitation, and Hygiene and in family planning/reproductive health. PSI/L is known as “the marketing expert” in health, and specializes in working through the private sector to develop innovative, sustainable interventions that measurably improve the health outcomes of poor and vulnerable Liberians.